Strategy

Branding strategy
  • Dentamate

  • Total communication planning
  • Gourmet House
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    Dentamate is a brand of oral care products formulated with concentrated natural herbal extracts.
    It was founded by a new generation SME businessman whose goal is to promote herbal products among modern Thai consumers. Brand Dynamic was charged with the task of rebranding the product image and logo by redefining its unique selling point to be in line with the target market. Extensive analysis researches on the market, competition and consumer behavior enable Dentamate to clearly determine its positioning and total communication plans.